Rolling Stoner Sessions with Roasted and Toasted
Fresh at 2 A.M. and Built for the Cape Town Lifestyle
Interviewer: Andrew Macfarlane
Transcriber and Writer: Marli Wentzel
Paul from Roasted and Toasted has quietly built one of the tastiest lifestyle brands on the Route 420 map. Croissants, carrot cake, live bands and a skate ramp out front. We pulled up for a coffee and stayed for the muffin.
Here’s the thing nobody warns you about when you rock up to Roasted and Toasted expecting a dispensary. The first thing that gets you isn’t the flower. It’s a carrot cake muffin. Our man Andrew came in to talk cannabis and walked out clutching one wrapped up for his wife, muttering something about how he “definitely” wasn’t leaving without it. That’s the whole pitch, right there. This is a bakery first, one that just happens to know its way around a 420 moment.
It’s a neat little reversal of what you’d expect from the category, and it’s exactly what makes the brand tick. Where a lot of dispensaries lead with the product and hope the vibe follows, Paul’s done it the other way around. Build somewhere people actually want to hang out. When you have good food, coffee, and good company, the rest takes care of itself.
The 2 a.m. Baker
Let’s start where the day actually starts, which is the middle of the night. Paul’s baker clocks in at 2 o’clock in the morning to get everything fresh and moving before the sun’s even thought about it.
“She’s amazing,” Paul says, and after tasting the goods, we’re not going to argue.
The Roasted and Toasted bakery opened its doors in December, and (worth saying clearly) it’s a straight-up bakery with zero cannabis in it.
It’s the engine room. It supplies all the other Roasted and Toasted outlets with fresh product every single day as part of the Daily Grind special.
Croissants in the morning, paninis for that lunchtime-into-early-afternoon slump, and a whole spread of the stuff you’d want from any decent coffee shop, except made on-site, fresh, all day, every day. It’s even landed itself on Uber Eats, so you don’t strictly need to move to get involved.
For Paul, the bakery isn’t just a supply line. It’s the thing that ties the whole operation together. It feeds the events, the stores, and the community that’s grown up around them.
The kitchen turns out proper toasted sandwiches for the events too, the kind of thing that makes a live-music night feel less like a gig and more like a mate’s braai with a stage.
“The bakery is a really special thing for me,” he says. “It also just incorporates everyone into the scene.”
And yes, the carrot cake muffin has earned its reputation honestly. Rad reviews across the board. Take one home to your wife-worthy.
Good coffee, good ceramics, good vibes
If you’re the kind of person who notices the details, you’ll clock loads of them here.
The coffee’s genuinely great, poured into proper-quality ceramics, Le Creuset and the like, with a scatter of colour across the plates and cups that tells you someone actually gives a damn.
There are railroad sleepers worked into the space, a warm organic feel, and the whole thing is designed to be chilled and laid-back without cutting corners.
That’s the Paul philosophy in a nutshell: add some colour to your life.
The idea for Roasted and Toasted actually goes back years. It’s a coffee shop he’d always wanted to open but never quite had the chance to, until the cannabis space gave him the room to finally do it his way.
“Give back to the customer,” he says. “Give them some nice plates to eat, some nice cups to drink out of.”
A peppering of lovely colours, quality you can feel, and a laid-back atmosphere to enjoy it in. Quality, but relaxed. A pop of colour on a grey day.
More than a shop, it's a hangout
Roasted and Toasted’s Westlake spot isn’t somewhere you grab and go. It’s somewhere you stay. There’s a venue to sit and catch the World Cup, a pool table, arcade machines (one inside, one in the venue), and a skateboard ramp right out front.
The place is planted on the main road, which makes it a perfect refuel stop for cyclists, longboarders, surfers, basically anyone rolling through the Lakeside–Muizenberg stretch who needs a cupcake, a croissant and a place to catch their breath. Parking sorted, everyone welcome.
That’s not an accident. It’s the Lakeside–Westlake vibe distilled: skating, good coffee and food, no rush. Paul’s read the room he’s in and built something that belongs to it, and the traction shows. The crowds are growing, the events are landing, and there’s a genuine sense that this thing is only getting started.
The events: The Round & Puff and Paint
Here’s where the lifestyle brand really flexes.
The Round is Roasted and Toasted’s monthly live-music night, showcasing new and upcoming bands on proper equipment. The acts bring their own gear too, and the sound is genuinely great. It’s a proper jam session, and the place packs right out for it.
Paul started it six or seven months back with a stubborn little promise: it doesn’t matter if one person shows up, we’re not stopping. Nobody stopped. Now it’s one of the highlights of the month.
Then there’s Puff and Paint, one of the brand’s flagship events and a reliable sell-out.
Hosted by Taren, aka the Dagga Duchess, it seats 50 to 60 people across whichever store’s hosting, and it does exactly what the name says: smoke, chill, paint, and a good roasted coffee in hand.
It books out fast, so plan ahead. And because the coffee’s on all day, every day, the late-night crowd’s covered too. Some of these stores are pouring well past most kitchens’ bedtime.
Skating meets cannabis at Baboon Boards
The Baboon Boards story sums up how Paul operates.
It was a skate shop close to his house and close to his heart. He skated as a kid and always felt skating and cannabis had a natural connection worth bringing together.
He had the option to open his own solo shop nearby. Instead, back in 2023, he approached the Baboon Boards owner and asked to take a little corner inside.
He upgraded the space, eventually took over a neighbouring business, and turned it into a full entertainment area: pool table, DSTV rolling Premier League and Formula One, arcade games, and an outdoor spot that’s now theirs to chill in.
Collaboration over competition, that’s the through-line.
Quality on the shelf, too
For the record, the cannabis offering keeps the same standard as the muffins.
Paul stocks South Africa’s award-winning Mama G edibles, has just brought in Sticky Fingers, and runs Terps pre-rolls across all outlets.
His door’s open to new suppliers, but only if the product’s genuinely premium.
“If they’re amazing, why not have them in my shop?”
What's next?
With locations including Westlake, Bergvliet and Noordhoek, Roasted and Toasted has built serious momentum in just three years.
Ask Paul how and he won’t take the credit:
“Not by myself.”
A good team, collaboration, and a lot of behind-the-scenes graft have helped shape the brand.
“I put it together, but I haven’t done it alone.”
Opening hours, for the planners
Westlake runs till 10 p.m. Wednesday to Sunday and opens at 8 a.m. daily.
Bergvliet goes till midnight Thursday to Saturday, while Noordhoek runs till 10 p.m. Wednesday to Sunday.
And the bakery? Doors open at 7 a.m. because someone’s already been up since two.
Pull in. Grab a coffee. Take the carrot cake home. Trust us.
